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MTV Italy operational with BTS

MTV Italy has implemented the BTS Enterprise system to manage its advertising sales operations, the system has been installed in the broadcasters' offices in Milan.

Joining MTV regions in Europe, Australia, South Africa and Latin America the Milan office will use the system to manage sales contracts, spot booking and invoicing processes covering multiple channels. Enterprise has a range of different spot placement routines and as a consequence can be meet differing business requirements without a need for significant modification.